All Entries in the "IT & Internet" Category
Share Data Between Databases, Database Platforms, Hardware And Operating Environments In Real-Time
With data, you create value only by putting it to productive use. The more purposes your data serves, the more profit you will derive from it. For a variety of reasons, the diverse applications that allow you to leverage your data fully might need their own databases. Data sharing is, thus, a critical issue for [...]
Another Face In The Cloud
Information technology plays a critical role in the success of many organizations. Software, applications and electronic data are vital to how companies operate, and when they aren’t available due to a disaster or outage, business is slowed or stopped altogether. In the short term, outages result in data loss, employee and customer frustration and lost [...]
Use Resources Wisely
To make your IT infrastructure more environmentally friendly, you must first sow the seeds of change. Here are several ideas for greening your silicon patch. It took some convincing, but now it’s clear that there are an abundant number of reasons to pursue a higher level of earth consciousness. In less than a decade, the [...]
Social Media Is Business Not Playtime!
Here we go, yet another pundit telling you how social media has changed the world, how everything will be different, how traditional media is dead, etc. I admit it, I believe some of that stuff. And yes, I plan to discuss certain aspects of it; however, it’s not going to be my primary focus. Instead, [...]
Speak For Yourself Or They Will Speak For You
Online reputation management: Preemptive strike or post battle damage control Reputation management has always been a necessary component of running a business. But with the advent of the Internet, reputation management has become a whole new type of beast. Negative comments, whether true or false, can spread across the globe at the speed of light. [...]
Smartphone Applications ForTech-Savvy Businesss Owners
Tired of lugging a huge laptop around to access presentations, files and other imperative information? Smartphones are not branded with such a name for no reason. These essential business gadgets have a number of applications available to you without wasting time or being weighed down. According to the Pew Research Center, percentages of data applications [...]
Get More Prospects With The Power Of Publicity
Everyone agrees that small businesses need to get a steady supply of new prospects into the pipeline if they want to get more customers so they can stay in business and make bigger profits. The question is: How can small businesses get the largest number of prospects for the least amount of time and money? [...]
A Primer On Common Availability Solutions
Determining optimum availability is not an either/or proposition . The economically appropriate level of availability varies among systems and industries and even across applications within a single enterprise. The challenge is to strike the right, cost-effective balance. It may be acceptable to occasionally schedule a fiveminute shutdown during a slow period to switch over to [...]
Continuous Data Protection: Primary And Supporting Roles
CDP improves recoverability for all types of data in physical and virtual environments. Let’s face it, we’ve all accidentally deleted an important e-mail or critical data file more than once. And, we’ve unwittingly been victimized by hackers and malware and have spent hours undoing the damage caused by poorly tested software. Unlike a large-scale disaster, [...]
How Small Businesses Can Compete In Google
Many small businesses only serve the geographic area surrounding their physical location. As such, some business owners may believe that there is no need to get involved with the newfangled global Internet search everyone is talking about. And guess what? They’re right! Well, to an extent anyway. Most small businesses need to utilize the newfangled [...]
Cloud Applications
What are cloud applications and why should you consider them for your business? Cloud applications are a series of tasks and functions, including software applications like accounting, contact records management, e-mail hosting, storage, voice processing (phone service, voice messaging, call center, call accounting, call recording) and even your basic application suite of spreadsheets, databases and [...]
Digitize Your Business
How to create an effective Web site The Internet is one of the greatest marketing resources for a business, no matter how small or big a company is. There are endless possibilities when it comes to how a Web site can serve your business and how you want it to function. Whether you are hiring [...]
How To Add A Recurring Revenue Stream To Your Existing Business
How would you like to make money from the same customer not once, not twice, but over and over again? Smart businesses understand that this model is a much better way to feed their balance sheets and keep their budgets overflowing. The idea is to get a customer to give them money on a recurring [...]
The Current Climate For Resilience In Business Computing And Other Trends
Generally speaking, resilience can be described as the ability of a business to maintain operations under virtually any condition. Resilience is important because unplanned interruptions in business, largely attributable to human error and technological failure, are widespread. Downtime and disruptions in primary business processes are estimated to cost companies millions of dollars a year in [...]
A Primer On Availability And Disaster Recovery Options In Virtualized Environments
In a world where the spend for technology seems virtually limitless, server virtualization has proven itself as a good way to combat server sprawl and save money. According to the results of the annual Server Virtualization Life Cycle Report published by CDW, virtualization has already found its way into a large number of IT departments. [...]
The Google 3-Step Program
“I have a Web site that looks great, but I’m not showing up in Google. How do I get listed in the search results?” To this day, the most common question I receive from small business owners is, “How do I get listed in the Google search results?” For small business owners, confusion abounds regarding [...]
The Universal Truths Of Selling On The Web
There are two reasons people go online: to have a problem solved and/or to be entertained. Everything you or your customers do online is based on one of those two things. The following are several universal truths that will help you find success online. You’ll notice that these rules are not specific to the Web, [...]
Disaster Recovery
For today’s small businesses, the risk and effects from an unplanned system downtime increase with each network enhancement or system upgrade. The consequences of sudden, or unexpected, disasters affect small business IT infrastructures the same way corporations are impacted. In the case of system downtimes, small business owners and managers have looked for ways to [...]
Don’t Squat On Me
According to the Wor ld Intellectual Property Organization, cybersquatting cases were up by 17 percent from 2008 to 2009. As a small business owner, would you allow a random person to stand in the middle of your business and verbally assault your good name to every customer within earshot? Would you also allow the competing [...]
Databases: Silent But Vital
So, what do March Madness, Fantasy Football, Facebook and most businesses have in common? They all utilize databases to keep track of data and provide answers to our most compelling questions. How did the NCAA calculate the ratings percentage index (RPI)? How many points did your fantasy team score and was it more than the [...]
Your Online Billboard
Imagine you had the ability to gather large groups of people together at will. These groups of people are not only large in quantity, but are also focused on and interested in the same topic. Now, imagine you already know what topic these people are interested in before they gather in front of you and [...]
The Hidden Benefits Of SEO
You’ve heard a Search Engine Optimization (SEO) consultant can do wonderful things for your company’s Web site, so you’ve gone ahead and hired one. Congratulations! But now what? What can you expect from your SEO consultant? What will he or she do for your business? What can he or she do for your business? Some [...]