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HomeAuthorsChip Averwater

Articles by Chip Averwater

About Chip Averwater
Chip Averwater is a third-generation retailer and author of Retail Truths: The Unconventional Wisdom of Retailing. The book The book consists of 427 retail truths and is available at local booksellers, Amazon, B&N.com, iTunes iBookstore and mashwords.com.
Business Management

5 Truths of Competing in a World of Superstores

October 17, 2012 Chip Averwater 1

Can Small Retailers Really Compete with the Likes of Superstores? YES! Many independent retailers become discouraged when major superstores begin taking chunks of their market. However, there are ways smaller retailers can adapt and find […]

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Interviews
  • Will Shields
  • John Hickenlooper
  • Domino’s Pizza CEO J. Patrick Doyle
  • Donald Trump
  • Mark Cuban
  • T. Boone Pickens
  • Ben Stein

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