• Home
  • Advertising
  • Authors
  • Contact
  • Our Sponsors
    • Corporate Business Solutions
    • GPS Consulting
    • SMS-NA
  • Subscriptions
  • Twitter
  • facebook
  • youtube
  • linkedin
American Business Magazine
  • Will Shields
  • John Hickenlooper
  • Domino’s Pizza CEO J. Patrick Doyle
  • Donald Trump
  • Mark Cuban
  • T. Boone Pickens
  • Ben Stein
HomeAuthorsMarcus Fontoura

Articles by Marcus Fontoura

About Marcus Fontoura
Marcus Fontoura has spent more than 20 years in big tech companies and has been at the forefront of industry-shaping technology innovations, from computational advertising to cloud computing to fintech. He is now the CTO at Stone, a leading provider of financial technology and software solutions, and has played a role in the company’s technological transformation. His new book, A Platform Mindset: Building a Culture of Collaboration (8080 Books, Feb. 11, 2025), shares how companies can expand and scale processes to bring about competitive advantages. Learn more at fontoura.org/.
Engineering failures are unavoidable, but effective risk management ensures that incidents do not become recurring problems. Through rigorous testing, structured incident response, and a blameless culture, organizations can turn unexpected failures into opportunities for long-term system improvement and operational resilience.
Business Management

Incidents Will Happen – Prepare Your Technology Team to Address Them

March 5, 2025 Marcus Fontoura 1

  If the CEO of any company announces that they’re going to bring in a new CTO to finally put an end to incidents, I must warn you that they’ll be uselessly spending their money. […]

Interviews

  • Will Shields
  • John Hickenlooper
  • Domino’s Pizza CEO J. Patrick Doyle
  • Donald Trump
  • Mark Cuban
  • T. Boone Pickens
  • Ben Stein

Follow on Facebook

Popular Articles

  • Master seasonal business challenges with proven strategies for staffing, inventory, cash flow, and marketing that keep your company profitable year-round.
    How To Handle Seasonal Changes at Your Company
    September 4, 2025 Comments Off on How To Handle Seasonal Changes at Your Company
  • The Sky’s the Limit for Drone Use Across All Industries
    May 22, 2020 Comments Off on The Sky’s the Limit for Drone Use Across All Industries
  • Your website’s traffic could be high and mighty but without conversions, you’re throwing spaghetti at the wall in hopes it sticks—improve conversion today.
    Ways To Improve Your Website’s Conversion Growth
    September 4, 2025 Comments Off on Ways To Improve Your Website’s Conversion Growth
  • Putting Your Vision Into Action: The Power of Influence, Inspiration, and Intention
    September 14, 2021 Comments Off on Putting Your Vision Into Action: The Power of Influence, Inspiration, and Intention
  • Putting Social Back in Networking
    July 19, 2013 Comments Off on Putting Social Back in Networking
Follow on Facebook
Stay connected
  • Twitter
  • facebook
  • youtube
  • linkedin
Recent Comments
  • Andrew Antoine on AI: Friend or Foe? A Guide to AI and New Tech in the Workplace
  • Avi Deshmukh, MD, MBA, MS on The Hidden Costs of H-1B: Exploitation or Opportunity?
  • Gustavo Livrare on Incidents Will Happen – Prepare Your Technology Team to Address Them
  • Herco on Op-Ed: How Web3 Technology Can Eradicate Wine Fraud
  • Edwin Hanna on The Supreme Tax
More Articles
  • why parking lot cleanliness is important for your business
    Why Parking Lot Cleanliness Is Important for Your Business
    October 25, 2024 Comments Off on Why Parking Lot Cleanliness Is Important for Your Business
  • Midlife is often mischaracterized as a period of decline, but it frequently marks a shift toward greater clarity, confidence, and strategic leadership. As priorities sharpen and experience compounds, many women step into more decisive and impactful roles.
    The Reinvention Advantage: Why Midlife Women Are Becoming the Boldest Leaders in Business
    April 23, 2026 0
  • The unpredictability and intensity of March Madness reflect core business realities, where preparation, data, leadership, and calculated risk determine outcomes. Success often comes from agility, strong teams, and the willingness to act when the moment matters.
    Brackets, Buzzer-Beaters, and Boardrooms: The Business Lessons of March Madness
    March 23, 2026 0
  • Poor warehouse lighting affects employee safety, comfort, and productivity. Discover three warning signs it’s time to upgrade your lighting system.
    3 Signs the Lighting in Your Warehouse Is No Good
    November 11, 2025 Comments Off on 3 Signs the Lighting in Your Warehouse Is No Good
  • Becoming a government contractor can feel like a long and arduous process. Learn what you need to know about the process to help get you started.
    Becoming a Government Contractor: What To Know
    April 25, 2022 Comments Off on Becoming a Government Contractor: What To Know
Interviews
  • Will Shields
  • John Hickenlooper
  • Domino’s Pizza CEO J. Patrick Doyle
  • Donald Trump
  • Mark Cuban
  • T. Boone Pickens
  • Ben Stein

Copyright | The TJB American Business Magazine